Sustainability in Action
Working with high-growth companies we recognized that many of them had moved sustainability from the periphery of their business strategy to the core of their organisation. It was no longer a case of creating a fluffy CSR add on.
Sustainability was front and centre when it came to:
1) Generating sustained, profitable growth;
2) Staying relevant in a rapidly changing world;
3) Attracting - and deepening ties with - employees, customers and stakeholders.
Built on leading business school models and real-world experience with leading companies, we developed a proprietary process for shaping and operationalising sustainability for organisations.
The Changing Role of the Company
The raison d’être of companies is no longer to solely maximise profits and deliver shareholder value.
Organisations need to be a source of information, lead by example in their actions and address societal issues. This serves a company’s self-interest as well as those of customers, partners and employees.
Reforming and putting sustainability at the heart of the organisation is not a nice-to-have: it is becoming a license to operate.
In the wider context, the long-term survival of capitalism depends on business delivering profit with a sustainable purpose.
Given this reality, we created a methodology to support companies and help organisations adapt to the sustainability age.
Arja: Our Methodology for Operationalising Sustainability
Arja is a business-centric approach to articulating an organisation’s sustainable purpose and developing a holistic company strategy which reflects this.
This involves identifying the most significant operational factors that impact stakeholders’ perceptions of the organisation.
Our methodology was born in academia: building on proven concepts, cutting-edge frameworks and models selected from the most advanced global business thinking and MBA courses.
We then honed it through real-life experience, analytics and partnerships with leading global companies at the strategic and operational levels.
Arja can align companies with the UN Sustainable Development Goals; policy like the European Green Deal and EU Non-Financial Reporting Directive; as well as initiatives such as the World Business Council for Sustainable Development; Global Reporting Initative (GRI); and the Financial Stability Board Task Force on Climate-related Financial Disclosures (TCFD).
